Although some marketing professionals are busy preparing for the EU General Data Protection Regulation (GDPR) ahead of when it comes into play, this May, recent research from Smart Insights indicates that only around 6 per cent feel that they are ready for the change in legislation.
Organisations who are not compliant may face a penalty of up to twenty million euros or 4 per cent of annual global turnover - whichever is greater. If you still do not fully understand the law and best practices for using consumers' personal data post-GDPR, at SCS Marketing & PR, we have prepared a handy overview as a starting point.
SCS is pleased to announce that we will be exhibiting at Marketing Week Live at Kensington Olympia, next week. It is the first time we are appearing at this prestigious, trade-only conference and exhibition, which this year runs from March 7-8 at Olympia West, London.
If you are attending, you can come and see us on stand ME13. There is still time to get tickets which are free to all marketing professionals.
SCS Marketing & PR is delighted to announce its membership of the highly respected industry body, PRCA. The PRCA promotes all aspects of public relations and communications work, helping teams and individuals maximise the value they deliver to clients and organisations.
The Association exists to raise standards in PR and communications, providing members with industry data, facilitating the sharing of communications best practice and creating networking opportunities.