Since Facebook was founded in 2004, and Twitter exploded onto the scene in 2006; once a novelty, social media is now a part of life for millions of users looking to discover and connect with the wider world.
In fact, Facebook at the end of 2016 had over 1.86 billion active users (‘active user’ being those who had logged in in the past 30 days). There is so much engagement in social media that it’s very easy to miss content most relevant to you. This is perhaps why we are starting to see various Social Content Search Engines emerging.
Posted on 6 Jan 2017 | Filed under
Posted on 20 Dec 2016 | Filed under
An exciting new development by Google My Business is being tested this month which lets potential customers communicate with a business via live chat direct from a local listing in Google search or Google Maps.
The feature is currently in the pilot stage which allows Google to iron out any bumps and make any developments before it goes live to all businesses. A select number of businesses have been contacted to participate at this early trial stage.
All organisations taking part have been provided with guidelines and advice on how to use the feature successfully. Each company has been asked to supply a phone number which can receive SMS messages and to be ready to respond promptly to customers queries as they start to come through live.
Posted on 21 Nov 2016 | Filed under
Google have announced that there will be a new mobile search index within the next few months. This new index will be the standard primary index that their search engines will use for anyone searching for a particular key phrase or query on a mobile device.
Google is fully splitting its search index into two distinct versions: a rapidly updated mobile one, and a separate, secondary search index for the desktop web. Maintaining a fully separate index would allow Google to expand the push by judging sites with alternate mobile and desktop sites very differently.
Posted on 7 Oct 2016 | Filed under