How Mobile Has Changed The Way We Search Online

Posted on 7 Oct 2016   |   Filed under

How Mobile Has Changed The Way We Search Online
The ever increasing pace of data and need for information and information right this second, has changed the way that Google and users of Google SEO need to adapt their message and the layout of that message.  
 
Historically Google has led this race for data as their search engine was the fastest and easiest to navigate, People generally don’t like change so Google quickly became the default engine to use whilst the likes of Yahoo, Lycos etc.. faded fast, as user habit was developed and ingrained.
 
Now, over 10 years later, the traditional golden triangle pattern (see below) seen on a Search Engines Results Page (SERP) has changed dramatically and this is largely due to mobile usage.  
 

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