Google Penguin & SEO tactics for 2012

Posted on 3 Sep 2012   |   Filed under Marketing, SEO, Social Media

Google Penguin & SEO tactics for 2012

Following Google’s algorithm update ‘Panda’ earlier this year, which focused on the quality of onsite content and pushed sites which achieved this (and provided a rich user experience) to the top of the rankings, Google has introduced Penguin which focuses on off site SEO - namely LINK BUILDING.

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